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Fine Arts Marketing

Fine Arts Marketing

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Take a Look

      Below are some project samples. I'm happy to send a hand-picked selection of samples           upon request, tailored to your needs.
       
        
Concert Promotion
      Web Site
      Advertising
      Annual Reports
      Brochures
      Feature Articles
      Tips

      Concert Promotion

      As managing director of The Chicago Ensemble, it's up to me to design our marketing
      posters, flyers, postcards, etc., to market our concerts.        
     
      TCE Posters

      TCE Poster1TCE Poster2      

       Postcard
      
       TCE Postcard


      Web Site

      I designed and built this Web site for Cosmos, an Ohio flute, harp, viola ensemble. I               admit I'm not a ninja programmer, but the overall design conveys the
      sophistication of the group's work.

      www.cosmostrio.org

      Advertising
       

      Commercial mortgage finance is technical and difficult, so how do we make it look
      like magic? My graphic designer did a great job executing our iCap Realty Advisors               concept on a very small budget.
     
      
iCap Realty Advisors - More Than Sleight of Hand


      iCap Sleight of Hand Ad
     
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      Annual Reports

      Echoing Green is a nonprofit that sparks social change by identifying and
      supporting emerging social entrepreneurs through a very competitive fellowship
      program. Teach for America, City Year, Jumpstart and SKS Microfinance are among
      the well-known organizations that Echoing Green has helped launch. This was Echoing
      Green's first annual report and our challenge was to tell a multi-faceted story in a
      concise format.

       
echoing green

       Echoing Green Annual Report
   
       
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    Brochures
   
       ePublishing
is a Web-based enterprise publishing application that supports the Web
      sites of Crain's Chicago Business, Ad Age and many other publications. I wrote        
      collateral pieces for ePublishing, helping refine our key messages about a strong
      product in a hyper-competitive field. 

        ePublishing Express Flyer and ePublishing Tradeshow Promotion

    ePublishing Express ePublishing Tradeshow Flyer
  
       
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More commercial mortgage finance! Fortunately, the concept of recruitment is
      easy to understand. iCap was seeking to bring more high-performing
      commercial mortgage intermediaries into the fold.

       iCap Realty Advisors Recruitment Brochure

      iCap Recruitment Brochure     

       
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       V3 Realty is a Chicago-based real estate company that was among the first to  
      introduce the office condominium concept here.

       V3 Realty Colonial Center of Glenview

       V3 Realty Colonial Property Brochure

      
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      Feature Articles
     I decided not to include here the article I once wrote about cutting-edge designs in
     precast concrete parking garages. Yes, it is true: I can write an article about anything!
      "Blurring the Lines" - Heartland Real Estate Business

     "Getting Away From it All Means Getting to it All" - National Parks & Recreation Association
     "Private Property Ownership Rising Within Former Eastern Bloc Countries" -
      Real Estate
Forum
     "Merge, Die or Thrive?" - National Real Estate Investor

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Tips
     
 These are helpful handouts I wrote for ePublishing, but some of the information could
      apply to almost any Web site that is selling products.

      16 Keys to a User-Friendly Web Site
      15 Ways to Monetize Alternative Delivery Channels
      26 Ways to Improve Your Search Engine Optimization

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 Copyright ©2008 JL Harris Associates